A Public Listener versus Public Speaker.

A Public Listener versus Public Speaker.
How to become a public speaker?
First you have to become a public LISTENER.
???
Let me explain why I am saying that.
       I will start from the idea that a Public Speaker is not only a person who
speaks in front of audiences on press-conferences but anyone who at least
once has spoken to a group of people trying to achieve one of the following
basic goals:
 Giving information (any kind of meetings);
 Persuading listeners to make a decision (sales presentations);
 Inspiring the audiences ( sermons);
 Motivating people ( joining organizations);
 Entertaining the public (shows);
        Apart from these best known human gatherings where one group is
listening, and an individual/group of individuals is speaking, we may think of
all possible kinds of social events where the above mentioned goals will take
place in various imaginable combinations: debates, forums, educational
meetings, celebrations, weddings, funerals and so on and so forth.
      As you can see now, a public speaking is a huge sociable phenomenon of
human society that penetrates all spheres of everyday life and very often a
speaker address to the audience after she had made a few essential
preparations, has done her ‘home work’
In the majority of cases an orator collects information, does the research and
listens to others on the subject of her talk, just not to repeat what has been
said and to say something new.
       In short, before someone acts as a public speaker she has to become a
public listener, she has to know what the public wants to hear from her, what
might be worth listening.
It may also happen, and it does indeed, that the speaker says what she
believes is interesting for her and what she is patient about but the group of
people she talks to, needs something absolutely different.
      James Malinchak advices to ask and listen to what a potential client will
agree to accept as a subject of the talk for her audience, rather than
persuade her to accept the speaker’s topic.
If you want to earn money, do what the client wants: the CLIENT is always
right...

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